When change happens and it is unexpected, it can often seem overwhelming and tragic. Sometimes even when we know a big change is coming, it still tears us up, leaving us angry and/or depressed.
Have you ever lost a job that you really loved? A job where you worked so hard and put everything you had into making someone else’s business a success, and then were let go without a word of thanks?
What about an unexpected break up? Were you ever in a relationship that seemed to be going along fine, things were progressing, but then one day it was over and you weren’t really sure what happened?
Were you one of the people that had your Amazon account wiped or do you know someone who had their account wiped? It can be a devastating experience for some people. In a sense, many people feel like they have been wiped by the recent changes at Amazon. They haven’t lost their reviews or their privileges, but they have lost the way they do things. For many, reviewing was their main hobby and how they spent their free time. Now to not be able to have their routine, how will their lives change?
Change can be hard, but life is full of change. I want to share this story written by an inspirational person who I happened to met along my own Amazon journey. In it, she shares how she handled the major change in her life when her review account was wiped. She actually wrote this guest post two months ago, but something always seemed to come up and I never got it posted. It must be Serendipity because now is the perfect time for it.
After reviewing on many of Amazon’s sites between 2010 and 2016, I woke up one day to the dreaded email. You know the one, it reads something like, “You may have violated our terms of service and are no longer permitted to post reviews…” Gotta love that ‘may have’. See, they’re smart. By not giving any specifics, our sue-happy society is hard-pressed to find anyone willing to take on any type of civil case. They did not specifically accuse me of anything – they claimed that I may have done something to violate their very ambiguous terms of service.
Personally, my theory on why this happened to me is basically that I outstayed my welcome. I redeemed literally thousands of promotional codes for free and deeply discounted items on their site. But I’ll never know for sure – perhaps I did violate their terms. In the 2400+ reviews I posted on just their American site, there’s a really good chance that I made mistakes along the way!
I started reviewing when a product royally pissed me off and I felt the need to share my poor experience with anyone I could. The review quickly grew in popularity and Amazon requested I write more. With just a couple of reviews on the site, I was ranked in the 12,000s. Being a huge fan and frequent shopper of the site, I complied, writing reviews from everything from complex reports on books to two-liners on groceries and household goods and everything in between.
I didn’t think too much of my rank, having a good time helping independent authors by sharing my thoughts on their work and I like to think, fellow consumers by sharing my experience with various products. The majority of my reviews included photos and a few had videos.
Eventually, I believe I was in the 8000s window when sellers started contacting me, requesting I try their products. While most people seem to get totally rabid at the mention of “Free Stuff”, I was always pretty selective about what I’d review. I’d stop and think, Do I really want to write about this? If it was something myself or a member of my immediate family could honestly use and something that wasn’t going to be too much of a pain to write about, I’d go for it. As long as it was at least 99% off. That’s another thing I was selective about – it had to be free or pretty darn close to free.
I’m not gonna lie – having dozens of packages show up seven days a week was super fun. I definitely became addicted. My apartment, at times, looked like it belonged on an episode of Hoarders: Buried Alive and sadly, that’s not an exaggeration. I joined some of the Facebook groups and watched for opportunities to snag even more free stuff. Many were shady or dramatic or just plain annoying – I left those ones quickly. However, I found some that I really liked, whose admins didn’t nag too much and who tried to keep their terms compliant with Amazon’s. Of course, Amazon’s terms are so ambiguous – there is much debate over how exactly to do that. That’s a long discussion worthy of its own post – so I won’t open that can of worms here.
My reviewing habit definitely got out of control. I was never late on reviews, never legitimately on those naughty lists. I always got them done… but it was extremely time consuming. At one point, I installed Grammarly and according to my weekly reports, I was writing over 50,000 words per week. That is insane. I edit novels that are around that length. Since I’ve stopped posting reviews on Amazon, I’m only writing about 5,000 words weekly. That should give you an idea of the volume of reviews I was posting just on Amazon.
Remember – Amazon isn’t the only place to post reviews. I still review on numerous other sites such as other retailers, traveler sites, etc. I’ve mystery shopped, I’ve test-stayed for Disney – this sort of thing is far from foreign to me. But Amazon is definitely the easiest and seemingly the most popular. Though, many sellers I’ve spoken to are exploring and moving to other avenues because of the mass ‘wipings’ Amazon seems to be doing lately.
Sometime in the last year or so, Amazon became really infamous for wiping accounts, seeming to “crack down” on the scammers, cheaters, etc. (You might notice this is around the same time they publicly came under fire for being infiltrated with fake reviews.) As a result, I watched this wave of panic take over the reviewing circuit. I realized that my time as an Amazon reviewer would run out – the question was when. It could be in an hour or another year. So I decided to make the most of it – hence those 50,000 words per week!
There wasn’t anything that triggered this attitude for me, other than the reality of the fact that – Amazon isn’t stupid. While I shop for literally EVERYthing that isn’t perishable on their site – at full price – I figured they still wouldn’t take too kindly to the thousands of promos I was using. Talk about taking advantage of my Prime membership – that free shipping isn’t cheap for them.
When it got to the point that people were creating Amazon accounts and buying Prime memberships just for the sake of being able to get free stuff, I knew Amazon would soon crack down. And they did. Hence all these infamous wipings.
While I, in theory, seemed safe, I figured in reality no one is. I’ve been a customer of Amazon since 2004. I’ve been a Prime member since 2009 and buying ALL of my household items, pet items and non-perishable grocery items on there ever since. Every month, my Subscribe & Save delivery is huge, every week I get several Pantry boxes – not to mention all of the other random things and the 8,000 eBooks, movies and TV shows in my cloud… Any time we need anything, Amazon is our go-to. I’m far from one of these bandwagon free-stuff seekers. The thing is, it doesn’t matter.
I reviewed my “legitimate” or promo-free purchases, just the same as my promo-purchases. I’ve never sold review items, I’ve never posted a paid review or a fake review. Amazon doesn’t know that. No one can know that – except for me. Amazon doesn’t know about the pages and devices full of notes I took, legitimately and honestly testing products before gathering said notes into honest reviews. I’m guessing they wouldn’t care if they did.
I did receive one warning. There was one time I reviewed a sleep mask, I remember it well. I got trigger-happy and hit “submit” before I’d finished the review! I thought, Shit! I’d left out the disclaimer! I immediately hit ‘edit’ and of course, added a disclaimer and saved the review. It didn’t matter. They emailed me stating that, because I’d left out a disclaimer, my review had been suppressed and if it happened again, I “might” have my reviewing privilege revoked. I emailed back and forth with them, explaining it was an honest mistake, which they could clearly see by my immediate edit. None of that mattered. I’d given them a reason to put me on notice.
That was over a year before I got wiped and to my knowledge, it was an isolated incident. I was never warned or reprimanded by them again. Until the dreaded message in which I was informed I’d been wiped.
One of my authors actually noticed before I did. I had a message from her, “Your reviews of all of my books are gone.” I knew in that instant that my time had come. I checked my email and found the confirming email. Of course I went through the motions of appealing. I even emailed Jeff Bezos and got a personal response that included an email for the Communities team that differs from the one everyone knows, encouraged to reach out. However, I never heard back from them, unsurprisingly. If they reversed their decision for me, they’d be more pressured / expected to do it for others. They’d lose some of the upper hand they have going on how. Plus, reversing my ‘wiping’ might send out a message that they do make mistakes. We can’t have that now, can we?
They’re citing “relationship with seller/author” in my case. They’re not wrong. When I love a book, if I don’t already know the author, I reach out to them. Social media has made that possible. Obviously, in order to obtain a promotional code from a seller for a free item, I’ve talked with them at least a little bit too. Depending on their definition of “relationship”, we all have a relationship with every vendor/author we’ve ever reviewed. More ambiguity.
While I was reviewing with the realization that it wouldn’t be forever, I always thought that when the time came, I’d be devastated. I had a lot of reviews to lose and a lot of time invested and I was really enjoying all of the free and deeply discounted goods. I was wrong.
After confirming that my profile was gone and I could in fact, no longer post new reviews, I felt relief. SO MUCH time had just been freed up. I realized I didn’t actually need anything. I never pitched sellers, just opted into fun things that came to me. So, I’m not really ‘out’ anything. I looked at it as taking what I could get and enjoying it while it lasted. Now – I do enjoy being able to try out the majority of my purchases without stopping to take notes and pictures along the way!
I had a great time while it lasted, and like most good things, it had to end some time.
There Is Life After Amazon !!!
Sellers still pitch me constantly, even though my profile has been gone for, I think it’s been about 6 weeks now. Many are sellers I’ve worked with before, but many are new to me. If the item is something I’m interested in, I explain that I cannot post to Amazon any more but I’d be happy to post anywhere else (my blog, other retailers, social media sharing, etc.). So I still review a ton – just not at the obsessive hoarder level I was at before. And a weight has definitely been lifted from my shoulders.
I remember being online the morning L.j. found out she was wiped, I felt devastated! I knew how hard she worked on her reviews and how much she loved doing them. I was so nervous to bring it up, I didn’t want to make her feel worse than she already did but knew I had to let her know that I was sorry she had been wiped. When we started chatting on Messenger, I could actually feel her relief myself! I could tell she was more relaxed and enjoying doing things she hadn’t had time to do in a while. She was baking up a storm, coloring, and of course, reading. And she was truly happy.
There are many things that can help us through the unpleasant changes in our lives. Faith and hope come to mind. Sometimes it is our attitude that will carry us through the rough times. L.j. chose to be happy instead of bitter and allowed herself to recognize and acknowledge the actual relief she felt. I think the biggest lesson here is sometimes what we think we need in our lives, isn’t really what makes us happy.
Thank you L.j. for sharing your story!
How about you? Can you think of a change in your life that you just knew was going to be awful but turned into something else?